True Cost of Turnover
The True Cost of Turnover
Most dealers think turnover costs them a recruiting fee and some training time. The real number is 5–8x higher — and it's hiding in plain sight.
80%
Avg. Dealership Turnover
13.5%
Avg. All Other Industries
<10%
Healthy Turnover Rate
True Cost of Turnover
$0
$0
$0
$0
$0 /associate
1
ADMINISTRATIVE COSTS
The costs most dealers already know about — recruiting, training, management time
Subtotal
$0
Most dealers stop at this number. That’s a mistake. Start here — how many people do you have, and how often are you replacing them? Then tell us what each replacement costs in hard dollars. Most dealers stop at this number. That’s a mistake.
Salespeople on your floor
%
Industry average is 80% for retail auto$
Job ads, recruiter time, screening, background checks$
Manager time, materials, shadowing, lost floor timeInterviewing, paperwork, exit process, covering the desk
$
Salary + benefits equivalent hourly rateSeparations/yr:—
Cost per hire:—